On 21st Mar 2019, guest speaker session on “Marketing” was organized by Ms. Ramshah Arshad (Lecturer) in Management Sciences Department. Mr. Basit Afzal was invited as a guest speaker at Bahria University Lahore Campus. The topic under discussion was ‘Everything is Marketing, Marketing is Everything” The Real-Time Market Scenario. He shared his knowledge and diversified experience of China, Canada and USA in terms of Branding, Corporate image building, Media handling, Social media management and publicity campaigns with the business students. The students gained valuable industry knowledge on key marketing terms.