Why BS Media Studies?
The Bachelor of Media Studies employs cutting-edge and accessible teaching methods to provide an engaging learning environment that prepares you for the exciting, fast-paced and rapidly changing media and communication industries. Bahria’s Media program is distinctive because it gives students the opportunity to undertake a broad mix of subjects.
Salient Features
- Highly qualified faculty
- Internship opportunities in reputable media houses, both print and television channels
- Highest level of Student Satisfaction
- Flexible learning that suit student needs
- Gain valuable industry connections that are essential for success
- Put your skills into practice in our fully equipped newsroom
Facilities at DMS
- State-of-the-art Television Studio
- Fully equipped News Room
- Editing Suites
- Latest Production Equipment
Road Map
Semester 1
S.No | Course Code | Course Title | Credit Hrs. |
1 | ENG 106 | Functional English | 3 |
2 | PAK 101 | Pakistan Studies | 2 |
3 | MED 105 | International Relations | 3 |
4 | MED 107 | Introduction to Mass Communication | 3 |
5 | MED 109 | Computer Skills for Mass Communication | 3 |
6 | MED 110 | Photography | 3 |
Semester 2
S.No | Course Code | Course Title | Credit Hrs. |
1 | ENG 104 | Writing and Presentation Skills ⃰ | 3 |
2 | ISL 101 | Islamic Studies | 2 |
3 | MAT 105 | Mathematics | 3 |
4 | MED 108 | Sociology ⃰ | 3 |
5 | MED 506 | Intro to Film Studies | 3 |
6 | MED 111 | Media and Society | 3 |
course codes for these courses to be developed by the H&SS department.⃰
Semester 3
S.No | Course Code | Course Title | Credit Hrs. |
1 | MAT 205 | Statistics | 3 |
2 | ENG 114 | Communication Skills ⃰ | 3 |
3 | MED 205 | Political Science ⃰ | 3 |
4 | MED 207 | Social Psychology ⃰ | 3 |
5 | MED 209 | Journalistic Language (English and Urdu) | 3 |
6 | MED 211 | Introduction to Broadcast Media | 3 |
course codes for these courses to be developed by the H&SS department.⃰
Semester 4
S.No | Course Code | Course Title | Credit Hrs. |
1 | MED 202 | Functional Urdu | 3 |
2 | MED 204 | Introduction to Advertising and Public Relations | 3 |
3 | MED 206 | Current Affairs | 3 |
4 | MED 208 | Introduction to Digital Media | 3 |
5 | MED 210 | News Writing and Reporting | 3 |
6 | MED 212 | Introduction to Philosophy | 3 |
Semester 5
S.No | Course Code | Course Title | Credit Hrs. |
1 | MED 301 | Sub-Editing and Page Designing | 3 |
2 | MED 303 | Mass Communication Theory | 3 |
3 | MED 305 | Script Writing and Editing | 3 |
4 | MED 513 | Elements of Advertising | 3 |
5 | Elective (Major) | 3 | |
6 | Elective (Major) | 3 |
Semester 6
S.No | Course Code | Course Title | Credit Hrs. |
1 | MED 302 | Feature, Colum and Editorial Writing | 3 |
2 | MED 304 | Research Methods | 3 |
3 | MED 306 | Photo Journalism | 3 |
4 | Elective (Major) | 3 | |
5 | Elective (Major) | 3 | |
6 | Elective (Major) | 3 |
Semester 7
S.No | Course Code | Course Title | Credit Hrs. |
1 | MED 401 | Online Journalism | 3 |
2 | MED 403 | Media Ethics and Laws | 3 |
3 | ECO 205 | Economics ⃰ | 3 |
4 | HSS 401 | Statistical Analysis of Social data | 3 |
5 | Specialization Course 1 | 3 | |
6 | Specialization Course 2 | 3 |
course codes for these courses to be developed by the H&SS department.*
Semester 8
S.No | Course Code | Course Title | Credit Hrs. |
1 | MED 402 | Research Report/ Final Project/ Research Article | 3 |
2 | MED404 | Development Support Communication | 3 |
3 | Specialization Course 3 | 3 | |
4 | Specialization Course 4 | 3 |
Electives for Major
(To select 5 courses out of 10)
S.No | Course | Course Title | |
Code | |||
1 | MED 307 | Elements of Advertising | 3CH |
2 | MED 308 | Video Editing | 3CH |
3 | MED 309 | World Cinema | 3CH |
4 | MED 516 | Media Management and Marketing | 3CH |
5 | MED 311 | 2D Animation | 3CH |
6 | MED 312 | Principles of Public Relations | 3CH |
7 | MED 313 | Musicology | 3CH |
8 | MED 314 | Media, Culture and Society | 3CH |
9 | MED 315 | Sound Design | 3CH |
Discipline Specific Major Elective Courses towards Specialization (12 CH)
Fields of Specialization
- Journalism (Print & Electronic)
- Film & TV
- Animation
- Advertising
- Public Relations
- Media Management
Electives of Specialization
- Journalism (JSM)
S.NO | Course Code | Course Title | ||
1 | MED 408 | Community Journalism | 3CH | |
2 | MED 408 | Data Journalism | 3CH | |
3 | MED 410 | Long-Form Journalism | 3CH | |
4 | MED 411 | Magazine Production/ Magazine Program Production | 3CH | |
5 | MED 412 | Multimedia Journalism | 3CH | |
6 | MED 413 | Newspaper Production | 3CH | |
7 | MED 414 | Peace Journalism | 3CH | |
8 | MED 415 | Television Journalism | 3CH | |
9 | MED 416 | News Writing and Production | 3CH |
- Film & Television (FTM)
S.NO | Course Code | Course Title | |
1 | MED 417 | Advanced Cinematography | 3CH |
2 | MED 418 | Art Direction | 3CH |
3 | MED 419 | Documentary Production | 3CH |
4 | MED 420 | Film Direction | 3CH |
5 | MED 421 | Motion Graphics & Compositing | 3CH |
6 | MED 422 | Music Video Production | 3CH |
7 | MED 423 | Product Development | 3CH |
8 | MED 424 | Story boarding | 3CH |
- Animation (ANM)
S.No | Course Code | Course Title | |
1 | MED 449 | Character Modeling | 3CH |
2 | MED 450 | 3D Modeling | 3CH |
3 | MED 425 | 3d Lighting/ Texturing/ Rendering | 3CH |
4 | MED 426 | Character Animation | 3CH |
5 | ANM 623 | Motion Graphic/ Compositing | 3CH |
6 | ANM 624 | Advanced Free Hand Drawing | 3CH |
7 | MED 452 | Digital Illustrations | 3CH |
8 | MED 453 | 3D Animation | 3CH |
9 | MED 454 | 3D Character Animation | 3CH |
10 | MED 428 | 2D/3D Effects/ Rendering | 3CH |
11 | MED 429 | Virtual Reality | 3CH |
- Advertising (ADM)
S.NO | Course Code | Course Title | |
1 | MED 430 | Media Planning and Buying | 3CH |
2 | MED 431 | Campaign Designing | 3CH |
3 | MED 432 | Market Research | 3CH |
4 | MED 433 | TVC Production | 3CH |
5 | MED 434 | Copy Writing | 3CH |
6 | MED 435 | Advertising Strategy and Planning | 3CH |
7 | MED 436 | Advanced Free Hand Drawing | 3CH |
8 | MED 437 | 2D/3D Animation | 3CH |
9 | MED 438 | Brand Management | 3CH |
10 | MED 439 | Digital Advertising | 3CH |
11 | MED 440 | Copy and Layout Designing | 3CH |
- Public Relations (PRM)
S.No | Course Code | Course Title | |
1 | MED 441 | Crisis Communication and Management | 3CH |
2 | MED 442 | Event Management | 3CH |
3 | MED 443 | Media Management and Relations | 3CH |
4 | MED 444 | Persuasive Writing | 3CH |
5 | MED 445 | PR Campaign Designing | 3CH |
6 | MED 446 | Digital Public Relations | 3CH |
7 | MED 447 | International Public Relations | 3CH |
8 | MED 448 | Intercultural Communication | 3CH |
- Media Management (MMM)
S.No | Course Code | Course Title | |
1 | MMM 649 | Media Management and Marketing | 3CH |
2 | MMM 650 | Product Development | 3CH |
3 | MED 455 | Integrated Marketing Communication | 3CH |
4 | MGT 130 | Management | 3CH |
5 | HRM 353 | Human Resource Management | 3CH |
6 | ENG 243 | Business Communication Skills | 3CH |